Gašović, Milan

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  • Gašović, Milan (1)
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Author's Bibliography

Online sale as a subfunction of internet marketing

Gašović, Milan; Muhović, Almir; Ćurčić, Nikola

(Beograd : Singidunum University, 2016) 

TY  - CONF
AU  - Gašović, Milan
AU  - Muhović, Almir
AU  - Ćurčić, Nikola
PY  - 2016
UR  - http://RIVeC.institut-palanka.rs/handle/123456789/236
AB  - In the traditional sense, sales imply a set of activities and tasks undertaken
by companies to realise the selling of products and services. According to
the marketing business orientation, a sale is the final marketing program
of the given company. Modern companies implement marketing activities,
including sales over the Internet as a powerful global media. This has led to
a theoretical and practical shaping of Internet marketing as a new marketing
form. In accordance with the concept of Internet marketing, selling becomes
a sub-function of Internet marketing, that is, online sales.
PB  - Beograd : Singidunum University
C3  - Internatioanl Scientific Conference on ICT and E-business Related Research Sinteza (Beograd ; 2016)
T1  - Online sale as a subfunction of internet marketing
EP  - 506
SP  - 501
DO  - 10.15308/Sinteza-2016-501-506
ER  - 
@conference{
author = "Gašović, Milan and Muhović, Almir and Ćurčić, Nikola",
year = "2016",
abstract = "In the traditional sense, sales imply a set of activities and tasks undertaken
by companies to realise the selling of products and services. According to
the marketing business orientation, a sale is the final marketing program
of the given company. Modern companies implement marketing activities,
including sales over the Internet as a powerful global media. This has led to
a theoretical and practical shaping of Internet marketing as a new marketing
form. In accordance with the concept of Internet marketing, selling becomes
a sub-function of Internet marketing, that is, online sales.",
publisher = "Beograd : Singidunum University",
journal = "Internatioanl Scientific Conference on ICT and E-business Related Research Sinteza (Beograd ; 2016)",
title = "Online sale as a subfunction of internet marketing",
pages = "506-501",
doi = "10.15308/Sinteza-2016-501-506"
}
Gašović, M., Muhović, A.,& Ćurčić, N.. (2016). Online sale as a subfunction of internet marketing. in Internatioanl Scientific Conference on ICT and E-business Related Research Sinteza (Beograd ; 2016)
Beograd : Singidunum University., 501-506.
https://doi.org/10.15308/Sinteza-2016-501-506
Gašović M, Muhović A, Ćurčić N. Online sale as a subfunction of internet marketing. in Internatioanl Scientific Conference on ICT and E-business Related Research Sinteza (Beograd ; 2016). 2016;:501-506.
doi:10.15308/Sinteza-2016-501-506 .
Gašović, Milan, Muhović, Almir, Ćurčić, Nikola, "Online sale as a subfunction of internet marketing" in Internatioanl Scientific Conference on ICT and E-business Related Research Sinteza (Beograd ; 2016) (2016):501-506,
https://doi.org/10.15308/Sinteza-2016-501-506 . .