Online sale as a subfunction of internet marketing
2016
Преузимање 🢃
Конференцијски прилог (Објављена верзија)
Метаподаци
Приказ свих података о документуАпстракт
In the traditional sense, sales imply a set of activities and tasks undertaken
by companies to realise the selling of products and services. According to
the marketing business orientation, a sale is the final marketing program
of the given company. Modern companies implement marketing activities,
including sales over the Internet as a powerful global media. This has led to
a theoretical and practical shaping of Internet marketing as a new marketing
form. In accordance with the concept of Internet marketing, selling becomes
a sub-function of Internet marketing, that is, online sales.
Кључне речи:
online sales / internet marketing / online presentations / online negotiation / web salesИзвор:
Internatioanl Scientific Conference on ICT and E-business Related Research Sinteza (Beograd ; 2016), 2016, 501-506Издавач:
- Beograd : Singidunum University
Напомена:
Институција/група
Institut za povrtarstvoTY - CONF AU - Gašović, Milan AU - Muhović, Almir AU - Ćurčić, Nikola PY - 2016 UR - http://RIVeC.institut-palanka.rs/handle/123456789/236 AB - In the traditional sense, sales imply a set of activities and tasks undertaken by companies to realise the selling of products and services. According to the marketing business orientation, a sale is the final marketing program of the given company. Modern companies implement marketing activities, including sales over the Internet as a powerful global media. This has led to a theoretical and practical shaping of Internet marketing as a new marketing form. In accordance with the concept of Internet marketing, selling becomes a sub-function of Internet marketing, that is, online sales. PB - Beograd : Singidunum University C3 - Internatioanl Scientific Conference on ICT and E-business Related Research Sinteza (Beograd ; 2016) T1 - Online sale as a subfunction of internet marketing EP - 506 SP - 501 DO - 10.15308/Sinteza-2016-501-506 ER -
@conference{ author = "Gašović, Milan and Muhović, Almir and Ćurčić, Nikola", year = "2016", abstract = "In the traditional sense, sales imply a set of activities and tasks undertaken by companies to realise the selling of products and services. According to the marketing business orientation, a sale is the final marketing program of the given company. Modern companies implement marketing activities, including sales over the Internet as a powerful global media. This has led to a theoretical and practical shaping of Internet marketing as a new marketing form. In accordance with the concept of Internet marketing, selling becomes a sub-function of Internet marketing, that is, online sales.", publisher = "Beograd : Singidunum University", journal = "Internatioanl Scientific Conference on ICT and E-business Related Research Sinteza (Beograd ; 2016)", title = "Online sale as a subfunction of internet marketing", pages = "506-501", doi = "10.15308/Sinteza-2016-501-506" }
Gašović, M., Muhović, A.,& Ćurčić, N.. (2016). Online sale as a subfunction of internet marketing. in Internatioanl Scientific Conference on ICT and E-business Related Research Sinteza (Beograd ; 2016) Beograd : Singidunum University., 501-506. https://doi.org/10.15308/Sinteza-2016-501-506
Gašović M, Muhović A, Ćurčić N. Online sale as a subfunction of internet marketing. in Internatioanl Scientific Conference on ICT and E-business Related Research Sinteza (Beograd ; 2016). 2016;:501-506. doi:10.15308/Sinteza-2016-501-506 .
Gašović, Milan, Muhović, Almir, Ćurčić, Nikola, "Online sale as a subfunction of internet marketing" in Internatioanl Scientific Conference on ICT and E-business Related Research Sinteza (Beograd ; 2016) (2016):501-506, https://doi.org/10.15308/Sinteza-2016-501-506 . .